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Music Marketing

Posted By Musician Coaching on July 6th, 2012

This site is a blog for musicians and music industry people. It is a free educational resource and it is also the way I advertise my music consulting services. I am an entertainment professional with deep roots in the music industry. Throughout my music career I have been a major label A&R representative, a music supervisor, an artist manager, a reality show producer, a bass player and the head of a digital record label.

 

Cold Email F&*k-ups

Posted By Julia Rogers on May 23rd, 2013

5 reasons artists’ cold emails are not making contact.

Google Play All Access, Mobile Music and Warner Music Group News, May 19, 2013

Posted By Julia Rogers on May 19th, 2013

Google launched Google Play’s “All Access,” digital music entrepreneur Marcus Taylor wondered if the music industry was really prepared for a shift towards mobile, and Warner Music finally earned a profit.

Biggest Bio F&*k-Ups

Posted By Julia Rogers on May 16th, 2013

A collection of five major mistakes that can ruin an artist’s bio.

Facebook Music Applications, Sound Recording Investor Tax Credit and Metadata News May 12, 2013

Posted By Julia Rogers on May 12th, 2013

Analysts explored which Facebook music applications have been most successful, artists shared the benefits of the Sound Recording Investor Tax Credit program in Louisiana, and experts discussed how inconsistent metadata has slowed music industry growth at Music Biz.

YouTube Music Marketing: Discovery

Posted By Musician Coaching on May 8th, 2013

Some tips for putting together a YouTube music marketing strategy that will get your music discovered and help you build a loyal, engaged fan base.

Compilation Album Sales, AOL Music and UK Music Research Project News, May 5, 2013

Posted By Julia Rogers on May 5th, 2013

Digital sales of compilation albums have continued to rise, AOL music was shut down, and UK Music launched a new study of the impact of musicians and artists on the UK economy.

The Difference between Mixing and Mastering

Posted By Musician Coaching on May 1st, 2013

Mark Christensen of Engine Room Audio clarifies the differences between the mixing and mastering processes and shares some advice for artists and producers who want to build sustainable careers in music.

Record Store Day, Millennium Copyright Act and Rob Reid News, April 28, 2013

Posted By Julia Rogers on April 28th, 2013

Record Store Day sparked a vinyl sales boom, a judge ruled that the Millennium Copyright Act does not fully protect online music services, and author/entrepreneur Rob Reid said he will give a talk on copyright law to celebrate the release of his novel Year Zero in paperback.