Music Marketing

Posted By Rick Goetz on July 6th, 2013

A blog for musicians and music industry people. It is a free educational resource and it is also the way I advertise my music consulting services. I am an entertainment professional with deep roots in the music industry. Throughout my music career I have been a major label A&R representative, a music supervisor, an artist manager, a reality show producer, a bass player and the head of a digital record label.


Making a Hit Song, Iggy Azalea Adult Website and Mobile Music App News, August 24, 2014

Posted By Rick Goetz on August 24th, 2014

A music writer compared the trajectory of a hit single 20-years ago to show music industry changes, an adult webcam site offered two big-selling female artists multi-million-dollar contracts, comScore revealed the state of the mobile music market.

Surviving the Label System

Posted By Rick Goetz on August 21st, 2014

Lead singer/songwriter Brad Roberts of The Crash Test Dummies relays the experience of transitioning from major label to independent artist and shares some advice for songwriters that want to succeed in the current climate.

Spotify and BandPage, Global Album Release Date, and Talent Agencies Act News, August 17, 2014

Posted By Julia Rogers on August 17th, 2014

Spotify and BandPage established a partnership, the IFPI considered establishing a universal weekly release date for new albums, and a ruling changed contracts between producers, artists and record labels.

Touring, Beats Acquisition and UK Copyright Law News, August 10, 2014

Posted By Julia Rogers on August 10th, 2014

A long-time band manager laid out the challenges of touring in the modern music business, an industry analyst presented the ramification of Apple’s Beats acquisition, and the UK amends its music copyright laws.

Music Industry vs. Ford and GM, Radio Broadcasting Royalties and Live Nation News, August 3, 2014

Posted By Julia Rogers on August 3rd, 2014

The Alliance of Artists & Recording Companies (AARC) sued Ford Motor and General Motors for copyright law breach, the Department of Justice continued to review radio broadcasting royalty rates, and Billboard looked at Live Nation’s success.

What Musicians’ Websites Need

Posted By Rick Goetz on July 31st, 2014

Bandzoogle CEO David Dufresne talks about the company’s history and the important details artists commonly overlook when building their own websites.

High-Resolution Audio, YouTube Record Labels and Weird Al Marketing News, July 27, 2014

Posted By Julia Rogers on July 27th, 2014

Industry insiders discussed the potential impact of “high-resolution audio,” Universal Music created a new YouTube-focused record label, and a music business analyst shared some lessons artists can learn from Weird Al’s marketing strategy.

Becoming a Great Musician

Posted By Rick Goetz on July 24th, 2014

Musician and songwriter Danny Barnes talks about his views on the state of the modern music industry and shares some advice for artists that want to become truly great at their craft.